Technology today allows different issues to spread all around the world if marketed right.If I were to create an app to bring awareness, it would be an eating disorder recovery app. The purpose of a mobile app would be to provide information about eating disorders. It will give details on all eating disorder types, symptoms, etc. The app would be graphic and language driven. The app will focus on different communities dealing with the issue, it will also have an open forum, helpline and professionals on hand. Users will have individual profiles and and will be able to remain anonymous with the option of being public. It will be a comfortable space for the users to discuss their everyday struggles, and hopefully recover. It will also have a section for family members of loved ones that’s dealing with eating disorders, to talk to and get advice from others.
The reason I chose eating disorders, is because it’s a very serious issue that some people will never discuss, especially in minority communities. According to ANAD.org, almost 50% of people with eating disorders meet the criteria for depression. Up to 30 million people of all ages and genders suffer from an eating disorder (Anorexia, bulimia and binge eating disorder) in the U.S.
There is very little information about eating disorders in other communities. According to NCIBI.gov, A total of 86.0% of the original NHLBI Growth and Health Study cohort participated, including 985 white women (mean age=21.3) and 1,061 black women (mean age=21.5). Fifteen white (1.5%) and no black women met lifetime criteria for anorexia nervosa; more white women (N=23, 2.3%) than black women (N=4, 0.4%) met criteria for bulimia nervosa; binge eating disorder also was more common among white women (N=27, 2.7%) than black women (N=15, 1.4%). Few women (white: N=16, 28.1%; black: N=1, 5.3%) ever had received treatment for an eating disorder.
I would use Facebook, Twitter, Instagram and Snapchat to bring awareness to my site. People of all ages use Facebook and twitter, and the younger crowd for Instagram and Snapchat. I would also network with the National Eating Disorders Association and other organization to advertise with through their social media.
I belive this app will help people that’s struggling with this terrible illness be able to open up to either a family member or friend. If not, there will be people on hand to help them get better.
Photo Credit: Cosmopolitan UK.